Blog Post Advertisements and Culture

According to the advertisement which is about American army, it obviously reveals that soldiers were needed in that particular time period. It shows that there might be war or serious situation in the society that had to get support from civilians. The image of the advertisement also portrays in a way that the actor was taking place somewhere in the desert, mostly in the Middle East. The Americans involve in many wars in the Middle East which corresponds to the message that they’re trying to convey about the soldiers. Meanwhile, the message “The best place to start a business career isn’t always in business” shows that there might be many young graduated facing with scarce employment at that time. The advertisement is trying to persuade people to join army because they claimed that people will get determination, good judgment and self-discipline skills. These claims are interpreted that the people with the skills will have more opportunity than others in finding jobs. The advertisement also shows that the American culture doesn’t want only smart people to work in the company, but also consider their behaviors and other social skills. The message “Army, Be all you can be” is showing that graduating from university doesn’t give all the skills you need for your life. It might be only academic skills, not the mental and behavior one.

The most important characteristic in this advertisement is the way that soldier acts. The image portrays the soldiers jumping over the rocks; it represents the feeling of determination and perhaps judgment skills that needed to be considered before doing anything dangerous or harmfulness. The expression on his face and aspect of the gun gives the feeling of self-discipline skills, since being in the army is a selflessness job that every soldier has to put effort in. The angle of the picture shows that soldier is relatively high of the ground, and almost jumps over the rock. It means that with these skills, you can overcome dangerous or serious life problem. The action of soldiers mostly relate to what they claim people will get.

However, this advertisement is empowering and focusing on masculinity population only since there is nothing relating to female about army. The advertisement itself is showing and representing male soldier because some job is relatively not appropriate for female. Meanwhile, being in the army needs good physical health condition due to the condition of training or serving place might be very tough. Therefore not only female population is being ignored, but also old male population. It is relatively biased to male.

Persuasive Blog

Persuasive Advertisement

This will be the advertisement of instant noodle, Noody

Bored of cooking breakfast?  We know that cooking breakfast is a horrible thing to do every morning. But how are you going to do? You need breakfast. Kids need breakfast. That’s why Noody was born. It is a new generation of food, which is delicious, fast and easy to cook with loads of nutrients and energy from quality ingredients. Noody exists everywhere! Everyone has it! And you will get one soon! All you have to do is just boil the water, pour on the Noody, and add some flavor and a bit of egg. BOOOM! The aromatic smells of Noody you can enjoy within 5 minutes. Oh wait! If you have more time, you can even make a fried noodle form the Noody. The taste of Asian can be yours within short time. You might not wonder how easy and fast Noody is. Our survey found 99% of Mothers use less time cooking breakfast, and they drop their kids on time as well as arriving office in time. How awesome Noody is? Everything is in Noody; convenient, fast, easy and delicious. Get Noody now, and you won’t be disappointed.

Logos: “Our survey found 99% of Mothers use less time cooking breakfast, and they drop their kids on time as well as arriving office in time.” This can be considered as Logos because it uses reasonable proof from the survey showing that getting Noody is actually make their life easier. By telling that they won’t drop their kids and go to work late, it (if we think widely problem occurred in some country) will resolve the problem that they will stuck in the rush hour traffic if spending less time in making breakfast. It’s a way for persuading the audiences to buy product.

Pathos: "We know that cooking breakfast is a horrible thing to do every morning. But how are you going to do?” This can be considered as Pathos because this statement represents sympathetic emotion that the writer can feel. By telling and asking the question to the audiences to think along, it will drag the audiences into their feeling resulting that the audiences might want to find a easier way to cook. And eventually buy Noody.

Ethos: “Noody exists everywhere! Everyone has it! And you will get one soon!” This can be considered as Ethos because this statement represents the connection between Noody and their ethical community. It’s trying to how famous Noody is within community. Therefore, it will drag their attraction to probably buy and get Noody soon.

          “with loads of nutrients and energy from quality ingredients” This can be considered as another Ethos because it shows how good-willed Noody is from putting quality ingredients.